Being in sales and marketing for well over a decade now I have no shortage of stories of businesses complaining about their cheap customers and lack of high paying clients. I hear it regularly in private groups meant to help these businesses with their sales and...
Are you tired of hearing about the boring old connection between marketing and sales? Well, let's spice things up a bit and talk about how these two departments are like Batman and Robin. Or maybe you prefer to think of it as Thelma and Louise (minus the cliff drive,...
Are you looking for new ideas with lead generation to increase subscribers to your newsletter list? Is your goal to increase new enquiries about the products and services your business offers? Lead generation is one of the most effective call to actions methods for...
Sales are the driving force to create revenue for every business. It is the engine that runs the entire operation. Without sales to generate revenue, the business will not exist. The challenge is how do you stay focused and possibly excited to go out everyday to build...
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“Storytellers rule the world” – Plato
There’s nothing more powerful than the narrative. Not a single thing on earth was accomplished that didn’t first start as a narrative.
Sales and marketing are simply creating and mastering the narrative that connects your business with your ideal clients and compels them to buy.
If your marketing isn’t attracting and convincing your ideal clients to buy from you, there’s a 99% chance your narrative is off. Contact us for a FREE narrative audit TODAY!